Duncan Bannatyne, one of Britain’s most recognised and successful business entrepreneurs, swaps spreadsheets for spades as he takes his expertise to the coast in the hope of restoring our fading seaside tourist attractions, in Duncan Bannatyne’s Seaside Rescue.

Since the 60s, many British seaside destinations and dilapidated tourist sites have taken a bashing so Duncan Bannatyne’s Seaside Rescue aims to kick start a campaign to revive the places which have suffered the most from cheap flights abroad to sunnier climes and make us proud to holiday at home. Duncan Bannatyne’s Seaside Rescue looks beyond the cosmetic makeovers, capturing the long term renewal of local pride, saving British heritage and putting our resorts back on the map.

As one of the UK’s wealthiest tycoons with an expansive knowledge and experience in the leisure industry, Duncan Bannatyne is well-placed to rejuvenate and regenerate our shores’ attractions. He is on a mission to revitalise their waning reputations, whilst investing his business expertise and helping to renew the sea-front’s fading grandeur in an ambitious assignment sure to put his commercial prowess to the test. Duncan Bannatyne’s Seaside Rescue features an undercover family visiting a desolate and dilapidated attraction each week, where they file a secret video report upon which Duncan bases his plan of action. He then sets to work on everything from unbalanced books to rickety rides in the hope of putting our faltering seaside attractions back on track. Duncan then unveils our mended shore attractions in a star studded grand finale complete with local community support. Will the local residents give our attractions a second chance? Will Duncan succeed in his very tall order and say 'I’m in!' instead of 'I’m out'?

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